PPC Regina: Google and Microsoft Ads
Most Regina owners who look into PPC have already tried boosting a post or running Google Ads themselves, spent more than expected and still cannot say which clicks became customers. Paid search can work very well in a city this size, but only when targeting, keywords and tracking are set up with care. This page explains how we run PPC in Regina, what you pay and what we will never claim.
- Free 30-minute growth audit, no obligation
- Plans from $1,000 a month, month to month
- Reply to every request within 24 hours
Key takeaways
- In a mid-sized city, tight location targeting and careful keyword choice matter more than a big budget.
- Demand in Regina swings with winter emergencies, football weekends and summer events, so bids and budgets should move too.
- Paid search is only worth running when every call and form is tracked back to the campaign that produced it.
Case studies
Client Results With the Data Behind Them
Each case study shows where the site stood, what we changed and what moved, with the data beside the numbers.

Online pharmacy · SEO
Truemeds
10Mmonthly organic visits and 672K ranking keywords, from near zero in 2021
Read the case study
SaaS · SEO
SpeedExam
31.8Kmonthly organic visits, the highest in the domain's history
Read the case study
Ecommerce · SEO
Casio India Shop
2.11Mclicks from 50M impressions in 12 months, with impressions rising all year
Read the case studyWho Is Searching, and With What Budget
About 121,445 Regina-area residents were employed in the 2021 Census-based profile from Immigration, Refugees and Citizenship Canada, and average income per resident from local jobs was 12% higher than the Saskatchewan average in 2021. That is a working, reasonably well-paid audience, and it searches for services with intent: a dentist taking new patients, a furnace repair today, a lawyer for a real estate closing.
Those buyers click ads when the ad matches the exact problem. Broad keywords and city-wide targeting are where small budgets disappear, so we start narrow and widen only when the tracking says it is worth it.
Timing Campaigns Around the Regina Calendar
Mosaic Stadium is home to the Saskatchewan Roughriders, and the RCMP Academy, Depot Division, the RCMP's national training centre, is also in Regina (Wikipedia). Both bring visitors and families into town on a schedule. Restaurants, hotels and shops near downtown can raise bids around home games and other busy weekends instead of paying the same rate every day.
Winter tells a different story. Heating, towing and snow-clearing searches spike with the first deep cold, and those firms need ads live and budgets ready before it arrives. See how this looks for HVAC companies running PPC and for restaurant pay-per-click campaigns.
What We Set Up and Manage
Each account is built around your margins and the areas you actually serve.
Keyword and Location Plan
We group searches by service and intent, and target the neighbourhoods and surrounding areas you cover, such as Harbour Landing or The Crescents, rather than all of southern Saskatchewan.
Google and Microsoft Ads
Google carries most search volume, while Microsoft Ads reaches a different set of searchers, sometimes at a lower cost per click, so we test both where it fits.
Landing Pages That Match the Ad
Someone who searched for emergency plumbing should land on a page about emergency plumbing, with a phone number visible straight away.
Call and Form Tracking
Calls, forms and bookings are tracked to the campaign and keyword, so you see cost per enquiry rather than just clicks.
Weekly Housekeeping
Search term reviews, negative keywords, bid changes and ad tests keep wasted spend in check.
How Fees and Ad Spend Are Split
Management starts at US$1,000 a month on a month-to-month plan, with no minimum term and 7 days' written notice to end it. The ad budget itself is separate and billed apart from our fee, so you always see what went to Google or Microsoft and what went to us.
Campaigns usually run from our ad accounts, or from your account if you prefer. Either way, your landing pages, data and creative stay yours. If you want a one-off review of an account you manage yourself, that gets a fixed quote in writing.
When PPC Is Not the Right First Step
If your site loads slowly or does not explain your service clearly, paid clicks will leak away. In that case we may suggest fixing pages first or pairing ads with SEO in Regina for longer-term visibility. Retailers and venues often get more from social media marketing in Regina alongside search ads. We would rather say this on the first call than take a fee for traffic that cannot convert.
Next Step: A Free Look at Your Account
We run every account remotely and have started accepting clients nationwide, so there is nothing to schedule in person. The free, no-obligation 30-minute growth audit covers your current ads, if any, your tracking and your landing pages. You leave with a short list of what we would change and roughly how we would structure the account.
Fill in the form and we reply within 24 hours. You can also see our Regina services, compare PPC in Saskatoon, read about PPC across Canada or view our PPC management service.
How Pricing Works
Vynce Digital LLC is a registered US company, with our head office in Dubai and our delivery team in Srinagar. Here is how working with us is billed.
Plans from $1,000 a month
The fee depends on channels, accounts and workload. We confirm it in writing before anything starts.
Month to month
No long contract. You can stop with 7 days' written notice, and your website, data and content stay yours.
Media and tools are separate
Ad spend is billed separately from our fee, and any software is billed by its provider. Your website, data and content stay yours.
A free 30-minute growth audit
A strategist looks at your account and goals on a call, with no obligation. We reply to every request within 24 hours.
PPC in Regina Questions, Answered
Straight answers to the questions we hear most. Ask us anything else on the free audit call.
Our fee starts at US$1,000 a month. Ad spend is separate and depends on your goals and competition. We agree the budget with you before anything goes live.
Usually ours, or yours if you prefer. Your website, data and creative stay with you in both cases.
No. Anyone who promises a fixed number of leads or a return on ad spend before seeing your account is guessing. We show tracked results every month instead.
There is no minimum term. The plan runs month to month and ends on 7 days' written notice.
We reply to every enquiry within 24 hours. After the audit, setup speed depends mostly on how quickly we get access to your site and tracking.
Talk to a Strategist About PPC in Regina
Book a free, no-obligation 30-minute growth audit. We look at what you run today, tell you what we would change first, and reply within 24 hours.
Get My Free Growth Audit