Vynce Digital
Vynce Digital

Leads for Freight Brokers, 3PLs & Carriers

We generate leads for freight brokers by finding shippers with real freight and starting conversations in your brokerage's name. The same approach works as lead generation for logistics companies such as 3PLs, warehouses and asset-based carriers. We do not sell shared freight leads or recycled shipper lists.

  • Free 30-minute growth audit, no obligation
  • Plans from $1,000 a month, month to month
  • Reply to every request within 24 hours

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Key takeaways

  • Target lists are built from lanes, mode, equipment, industry, import activity and trigger events such as new plants.
  • Outreach names a lane, an equipment type or a likely problem, because generic capacity pitches get deleted.
  • Outreach is timed around contract bid season and spot rates, focusing on service problems when rates are low.
01

Why Bought Freight Leads Go Cold

Shipper lists are easy to buy. The trouble is that every new brokerage buys the same ones. A logistics manager at a mid-size manufacturer may get dozens of cold emails and calls a week from brokers offering capacity. Most sound the same, and most get ignored.

Many bought lists are also old. Contacts change jobs, companies switch to a dedicated carrier and phone numbers go dead. You pay for names and spend your reps' time finding out the list is stale.

We build fresh lists for your outreach, verify contacts before sending and write messages that are specific to the shipper's freight. The data stays with you. If you came here to buy freight leads from a list, that is not something we sell.

02

Finding Shippers With Lanes You Can Serve

The right prospect is a shipper whose freight matches your strengths. We build target lists around fit, not volume.

  • Lanes and Regions

    Shippers with freight moving in the corridors where you have carriers and history.

  • Mode and Equipment

    Full truckload, LTL, reefer, flatbed, drayage or intermodal, matched to what you move well.

  • Industry

    Food and beverage, building materials, manufacturing, retail or ecommerce, each with its own seasons and pain points.

  • Import Activity

    Companies with steady import volume, drawn from shipping records that data vendors compile from public customs filings.

  • Trigger Events

    New plants, new distribution centers, expansions and leadership changes in logistics roles.

03

Outreach Shippers Will Answer

Generic capacity pitches get deleted. Messages that name a lane, an equipment type or a problem the shipper is likely to have get replies. We write outreach around your real strengths, such as on-time performance on a specific lane, a niche like temperature-controlled freight or tracking visibility.

Outreach follows the rules. Cold email to business contacts must follow CAN-SPAM, with an honest subject line, your address and a working opt-out. Calls and texts to mobile numbers fall under the TCPA even in B2B, so our outreach stays on email and LinkedIn, and any calls your reps make should be checked against do-not-call lists.

Our outbound sales service runs cold email and LinkedIn outreach on your behalf. When a shipper replies with interest, we book a call on your reps' calendars. Shippers will check your MC number, insurance and carrier vetting process, so we keep those details easy to find.

04

Freight Cycles and Bid Season

Freight demand has a rhythm. Retail freight builds through late summer and fall ahead of the holidays. Produce season drives reefer demand in spring and summer. Many shippers run annual contract bids, so the months before those bids are the right time to get on their routing guide.

We time outreach around those cycles. When spot rates are high, shippers feel the pain of tight capacity and pay attention to new partners. When rates are low, we focus on service problems, such as missed pickups, poor tracking or slow claims handling, that a new partner can fix.

05

Brokerage Campaign Costs and Reporting

Freight campaigns start at $1,000 a month, and setup for list building, sending domains, tracking and messaging is quoted up front.

Cost depends on how many lanes, modes and industries you target and how many channels you run. A brokerage targeting national shippers will need more research than one focused on a single region.

We report replies, meetings held, quote requests, first loads and lanes won by source, using data from your TMS or CRM. We will not promise a number of loads or a fixed cost per lead.

For brand, website and content work, see our logistics marketing services. For contact data on its own, see our lead lists and data service. For every channel we run, see our lead generation services.

How Pricing Works

Vynce Digital LLC is a registered US company, with our head office in Dubai and our delivery team in Srinagar. Here is how working with us is billed.

  • Plans from $1,000 a month

    The fee depends on channels, accounts and workload. We confirm it in writing before anything starts.

  • Month to month

    No long contract. You can stop with 7 days' written notice, and your website, data and content stay yours.

  • Ad spend and data tools are separate

    Ad spend is billed separately from our fee, and sending tools or data providers are billed by those providers. Your lists, leads and data stay yours.

  • A free 30-minute growth audit

    A strategist looks at your account and goals on a call, with no obligation. We reply to every request within 24 hours.

FAQ

Logistics Lead Generation Questions, Answered

Straight answers to the questions we hear most. Ask us anything else on the free audit call.

No. We do not sell or share lists. We build target lists for outreach we run for your company, and you keep that data.

Yes. New brokerages often do well by picking a niche, such as one lane, mode or industry, and owning it. Shippers want proof you can deliver, so we focus outreach where your carriers and experience are strongest.

Our focus is the shipper side. Carrier recruiting is a different job with different channels. We can discuss it, but it is not what this program covers.

List building and domain setup come first, on a timeline we agree in writing. First meetings can follow soon after outreach starts. A first load often takes longer, since shippers test new partners on a few loads before giving more.

Yes. The targeting changes, with more focus on storage, fulfillment and value-added services, but the approach is the same. Outreach goes out on your behalf to companies that fit your services.

More Services for Logistics Companies

Talk to a Strategist About Logistics Lead Generation

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