White Label Press Release Writing

A client calls on Tuesday with a new partnership, wants a release by Thursday, and your agency's best writer is on another account. That is the moment a white label press release arrangement earns its keep. We draft the announcement, you review it and send it to the client as your agency's work.

Free 30-minute growth audit, no obligation
Plans from $1,000 a month, month to month
Reply to every request within 24 hours

Key takeaways

Release requests arrive unpredictably, so a writing partner on call protects your agency's deadlines.
Drafts follow standard newsroom structure and your client's facts, with no sign of an outside writer.
Distribution and media contact stay with your agency, along with the client relationship.

Why Agencies Resell Release Writing

Press releases are small jobs with outsized stakes. They are public, they get quoted, and a single wrong title or date can embarrass the client. They also arrive in bursts around launches, earnings, events and hires, which makes them hard to staff for. Many marketing agencies offer them only because clients ask, and PR firms often need extra hands in busy weeks.

Handing the drafting to us lets your people focus on what they do best: the client relationship, the media list and the pitching.

How a Typical Request Runs

Your account lead sends the news, the facts that cannot change, the names and titles of anyone quoted, and the deadline. We reply with questions if anything is unclear, then send a draft headline, subhead, lead paragraph, body, quotes and boilerplate in an unbranded document or your agency template.

You review it, forward it to your client and relay their edits. We revise until it is approved. If the release is embargoed, we mark it as you direct.

Who Handles What

Clear lines keep the arrangement invisible to your client.

Your Agency
Client contact, approvals, media lists, pitching, wire submission and invoicing.
Vynce Digital
Research, drafting, quotes from your notes or a short interview, boilerplate and revisions.
Your Client
Facts, final sign-off and any legal or investor review of the wording.
The Wire Service
Distribution, if used, billed by that service to whoever holds the account.

Cost for Agencies

If your agency sends releases every month across several clients, a monthly plan starting at $1,000 a month usually makes the most sense. It runs month to month and can be stopped with 7 days' written notice, so a quiet quarter does not leave you locked in. Occasional releases get a fixed price in writing per announcement.

You charge your client whatever you choose. The finished release passes to your agency and your client, and we never publish or reuse it. More detail on what changes a quote is on our press release pricing page.

Related Services for Agencies

Clients who announce news often need follow-up content: a blog post expanding on the release, an email to customers or a short fact sheet. Those can sit in the same plan through our white label content writing service. If you would rather hand over release writing openly, without the white label layer, see outsourced press release writing. Agencies that want advice on a client's announcement calendar can use our press release consultant option. Our direct press release writing service and the main content writing hub describe the core work.

We do not pitch journalists or promise pickups for you to pass on to clients. Coverage depends on the news and the reporters, and we keep our claims to the writing itself.

Talk It Through on a Free Growth Audit

Book a free, no-obligation 30-minute growth audit. Bring a recent release your agency sent and an upcoming one if you have it. We will discuss turnaround, voice and approvals, then send a written proposal. Any message to us gets a reply within 24 hours.

How Pricing Works

Vynce Digital LLC is a registered US company, with our head office in Dubai and our delivery team in Srinagar. Here is how working with us is billed.

Plans from $1,000 a month

The fee depends on channels, accounts and workload. We confirm it in writing before anything starts.

Month to month

No long contract. You can stop with 7 days' written notice, and your website, data and content stay yours.

Your content stays yours

Everything we write is yours to publish, edit and reuse, along with the drafts and briefs behind it.

A free 30-minute growth audit

A strategist looks at your account and goals on a call, with no obligation. We reply to every request within 24 hours.

Get My Free Growth Audit

FAQ

White Label Press Release Writing Questions, Answered

Straight answers to the questions we hear most. Ask us anything else on the free audit call.

No. Drafts are unbranded or in your template, and the release goes out under your client's name through your agency.

It depends on the facts and approvals involved. Tell us the deadline with the request and we will confirm whether it is realistic before starting.

No. Distribution, media lists and pitching stay with your agency. We focus on the writing.

Single releases get a fixed written quote. Regular volume can run on a monthly plan from $1,000 a month with no minimum term.

Yes, if you want that. We can join a short call as part of your agency, or work from notes you provide.

Content Writing by Industry

Talk to a Strategist About White Label Press Release Writing

Book a free, no-obligation 30-minute growth audit. We look at what you run today, tell you what we would change first, and reply within 24 hours.