Shopify & Ecommerce Email Marketing
Our Shopify email marketing service turns your store's browsing and order data into emails that bring shoppers back. We build the automated flows every store needs, plan product campaigns around your calendar and report revenue by email. We also work with WooCommerce, BigCommerce and other ecommerce platforms.
- Free 30-minute growth audit, no obligation
- Plans from $1,000 a month, month to month
- Reply to every request within 24 hours
Key takeaways
- Store events like viewed product, added to cart, started checkout and placed order are checked first, since broken events stall flows.
- Segments split first-time buyers, repeat buyers, high spenders, discount seekers and lapsed customers so each gets a different mix.
- Email revenue is shown next to repeat purchase rate from store data, because attribution windows overlap with ads and direct traffic.
Ecommerce Email Marketing Starts With Store Data
A store knows a lot about each shopper: what they viewed, what they bought, how much they spent and when they last ordered. Good ecommerce email marketing uses that data so each person gets emails that match where they are.
We connect your store to an email platform such as Klaviyo, Omnisend or Shopify Email. Then we confirm that key events pass through correctly: viewed product, added to cart, started checkout, placed order and fulfilled order. Broken events are a common reason store flows underperform.
From there we build segments like first-time buyers, repeat buyers, high spenders, discount seekers and lapsed customers. Each one gets a different mix of content and offers.
Our Ecommerce Email Marketing Services
Most stores need the same core set, tuned to their products and margins.
Core Flows
Welcome, browse abandonment, cart and checkout abandonment, post-purchase, replenishment and win-back. See our email automation approach.
Campaign Calendar
Product launches, restocks, collections, gift guides and sale events planned a month or more ahead.
Product-Driven Design
Templates with dynamic product blocks, reviews and recommendations pulled from your catalog.
Discount Strategy
Rules for when to offer a code and when not to, so you do not train buyers to wait for a sale.
SMS Add-On
Cart and launch texts sent to subscribers who opted in. See our SMS marketing service.
Planning Around Peak Season
Many stores make a large share of annual sales between Black Friday and the end of December. We plan that period early. That means growing the list in the fall, warming up send volume so inbox providers are used to it, and scheduling offers for early access, the main sale and last shipping dates.
We also plan the quiet months. January and summer are good times to test new flows, clean the list and run content that is not a discount. Your own seasons matter too, such as back to school for apparel or spring for garden products. Jewelry stores plan around engagement season and gifting dates, as our email marketing for jewelers page explains.
How Our Shopify Email Marketing Agency Reports
We report revenue attributed to email, split by flows and campaigns. We also track list growth, unsubscribes, spam complaints and placed orders per recipient.
Attribution windows differ by platform, so email-attributed revenue often overlaps with ads and direct traffic. We show both platform numbers and changes in repeat purchase rate from your store data. That gives you a fairer view of what email adds.
Open rates are less reliable since Apple Mail Privacy Protection launched in 2021, so we judge emails on clicks and orders.
Shopify Email Marketing Pricing
A store setup with core flows is a fixed project, quoted up front. Monthly management starts at $1,000 a month.
Cost depends on how many flows and campaigns you need each month, the size of your catalog, how much new design work the emails need, and whether SMS is included. Your email platform bills you separately, usually based on the number of contacts.
We will not promise a set share of revenue from email. Results depend on your products, traffic and margins. For broader store growth, see our ecommerce marketing and retention marketing work and our main email marketing services.
How Pricing Works
Vynce Digital LLC is a registered US company, with our head office in Dubai and our delivery team in Srinagar. Here is how working with us is billed.
Plans from $1,000 a month
The fee depends on channels, accounts and workload. We confirm it in writing before anything starts.
Month to month
No long contract. You can stop with 7 days' written notice, and your website, data and content stay yours.
Your list stays yours
Subscriber lists, templates and data stay in your own account. Email and SMS platform fees are billed by those providers directly.
A free 30-minute growth audit
A strategist looks at your account and goals on a call, with no obligation. We reply to every request within 24 hours.
Ecommerce Email Marketing Questions, Answered
Straight answers to the questions we hear most. Ask us anything else on the free audit call.
Shopify Email works for simple stores that send a few campaigns. As you add flows, segments and SMS, a dedicated platform like Klaviyo or Omnisend usually gives more control. We help you decide based on list size and needs.
Admin access to your store and email platform, brand assets, a product and promotion calendar and margin guidelines for discounts. A contact who can approve emails quickly keeps the calendar on time.
It depends on your catalog, list engagement and how often new products launch. Many stores send several campaigns a week in busy periods and fewer in quiet months. We adjust frequency by segment based on engagement.
Yes. Most email platforms integrate with both. The setup is similar, though some data events need extra configuration. We check the integration before we build flows.
No. Setup is a fixed project, quoted up front. Monthly management runs month to month on 7 days' written notice, and all flows, templates and data stay in your account.
More Email Marketing Services
- Email Automation
- Klaviyo Email Marketing
- Mailchimp Email Marketing
- HubSpot Consulting
- Email Newsletters
- Email Design
- Email Deliverability
- Email List Building
- Cold Email Outreach
- B2B Email Marketing
- SMS Marketing
- Email Marketing Audit
- Cold Email Consultant
- Email Automation Consultant
- Email Marketing for Startups
- Outsourced Cold Email
- Outsourced Email Marketing
- SMS Marketing for Small Business
- White Label Email Marketing
- White Label SMS Marketing
Email Marketing by Industry
- Dental Email Marketing
- Jewelry Email Marketing
- SaaS Email Marketing
- Franchise Email Marketing
- Automotive Email Marketing
- Startup Email Marketing
- Restaurant Email Marketing
- Insurance Email Marketing
- Nonprofit Email Marketing
- Real Estate Email Marketing
- Law Firm Email Marketing
- Financial Services Email Marketing
- Email Marketing for Financial Advisors
- Email Marketing for Accountants
- Hotel Email Marketing
- Email Marketing for Photographers
- Healthcare Email Marketing
- Email Marketing for Apartments
- Email Marketing for Architects
- Email Marketing for Authors
- Email Marketing for Beauty Brands
- Email Marketing for Caterers
- Email Marketing for Chiropractors
- Email Marketing for Churches
- Email Marketing for Coaches
- Email Marketing for Coffee Shops
- Email Marketing for Consultants
- Email Marketing for Contractors
- Email Marketing for Credit Unions
- Email Marketing for Schools
Related Reads
Talk to a Strategist About Ecommerce Email Marketing
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