Retail Lead Generation for Stores and Brands

A gift shop with a steady stream of walk-ins does not need a lead form. A store where the average sale is large and the shopper visits two or three competitors does. Those buyers want to ask questions, see stock, check delivery times and talk about financing, and the store that captures their contact details first gets a chance to follow up.

The usual miss is a website that shows products, often with thin retail product copy, but offers no reason to get in touch. Nobody wants to fill in a generic contact form. They will book a mattress trial slot, request a bridal appointment or ask for a delivery quote when the option is in front of them.

If you make or distribute products, your retail leads are store owners and buyers. We research independent shops and regional chains that fit your category, verify contacts and build the list, then run cold email outreach with a short pitch, wholesale terms and a sample offer. Details on list building sit on our lead lists page, and the outbound side is covered under outbound sales outreach.

CAN-SPAM in the US, and UK GDPR and PECR if you approach British shops, shape how these campaigns are sent and how people opt out. We plan around those rules with you before the first message.

Ongoing retail lead generation is a monthly plan starting at $1,000 a month. You are not tied in: the plan rolls month to month and ends with 7 days' written notice. Advertising budget is billed apart from our fee, and ads generally run from our ad accounts, though we can use your store's own if you prefer.

Separate projects, like a set of appointment pages or a one-off stockist list, come with a fixed quote in writing. CRM and email tools are billed by their providers. Your website, product content, creative and customer data remain the store's or the brand's.