Music Ad Agency for Artists and Labels
We are a music ad agency that plans and runs campaigns for artists, managers, labels and promoters. A release or a tour has a short window to find listeners and ticket buyers. We spend your budget where it builds real fans, and we show you what it did.
- Free 30-minute growth audit, no obligation
- Plans from $1,000 a month, month to month
- Reply to every request within 24 hours
Key takeaways
- Release campaigns move from pre-save pages and a Spotify for Artists pitch to warm audiences in release week.
- Short clips are tested across platforms, and budget goes behind the ones that bring real listeners.
- We never buy streams or pay for playlist spots that break platform rules, and we check that music in ads is cleared for that use.
Who We Plan Music Marketing For
We work with independent artists, managers, small and mid-size labels, and live music promoters and venues. Some need help with a single release. Others need a music marketing firm that runs every release and tour date for a year.
The goals differ. An emerging artist needs an audience that keeps listening after the first song. An established act needs to tell fans about new music and sell tickets in each market. A label needs steady results across a roster, with reports it can compare.
We start with the goal, the budget and the assets you have, then build a plan to match.
How We Run a Release Campaign
Step 1: Pre-release. We plan the rollout with you, build pre-save and email capture pages and pitch the track through Spotify for Artists. Spotify asks artists to pitch at least seven days before release so the song reaches followers' Release Radar. Step 2: Release week. We run ads to warm audiences first, such as past listeners, followers and email subscribers.
Step 3: Growth. We test short clips across Meta, Instagram, TikTok and YouTube, then put budget behind the ones that bring real listeners. Step 4: Sustain. We retarget engaged fans, support playlist growth and plan the next release.
Tour campaigns follow a similar arc, built around each market's on-sale date.
Advertising for Musicians, Platform by Platform
Each platform plays a different role in a campaign.
Meta and Instagram
Video ads that send people to streaming services or ticket pages, set to optimize for actions that signal real interest.
TikTok
Spark Ads that boost your own posts and clips that use your sound. See our TikTok ads page.
YouTube
Video ads and channel growth for music videos, live sessions and Shorts.
Spotify Tools
Marquee and Showcase, Spotify's paid promotion tools for artists, plus audio ads. See our audio advertising service.
Email and SMS
Fan lists you own, used for presales, merch drops and tour news.
Video Content
Visualizers, lyric videos and short clips edited from your footage. See our video editing service.
What We Will Not Do: Fake Streams and Bought Fans
Spotify and other services ban artificial streaming. Bots, click farms and paid playlist schemes can lead to removed tracks, lost royalties or a distributor dropping your catalog. Some sellers promise a set number of streams or followers for a fee. We never buy streams, and we steer artists away from those sellers.
Creator posts follow FTC endorsement rules. Creators who are paid or get free products must disclose it clearly, and we check for that before we put ad budget behind any post.
We also respect rights. Samples, covers and creator use of your sound all need the right permissions. We check that the music in your ads is cleared for that use.
Music Marketing Services Pricing
Release campaigns get a fixed quote in writing. Ongoing artist or label programs start at $1,000 a month. Ad spend is separate and goes to the platforms.
Cost depends on the number of releases and markets, the platforms you want and how much video editing we do. Music digital marketing works better with steady spend over time than with a single burst. We will not promise streams, playlist placements, chart positions or viral moments. We will report listeners, saves, followers, ticket sales and cost per result. For visual identity, see our music branding page, and see all our digital marketing agency services. Visual artists can see our artist marketing page.
How Pricing Works
Vynce Digital LLC is a registered US company, with our head office in Dubai and our delivery team in Srinagar. Here is how working with us is billed.
Plans from $1,000 a month
The fee depends on channels, accounts and workload. We confirm it in writing before anything starts.
Month to month
No long contract. You can stop with 7 days' written notice, and your website, data and content stay yours.
Ad spend and tools are separate
Ad spend is billed separately from our fee, and any software is billed by its provider. Your website, data and content stay yours.
A free 30-minute growth audit
A strategist looks at your account and goals on a call, with no obligation. We reply to every request within 24 hours.
Music Marketing Questions, Answered
Straight answers to the questions we hear most. Ask us anything else on the free audit call.
It can be, if you have strong songs, good assets and a realistic budget. Ads cannot fix a song people skip. We test small, look at real listener data and tell you plainly what we see.
It depends on your goals and current audience size. Many artists start with a modest test budget, then scale what works. We suggest a range after we see your past data.
We pitch through Spotify for Artists and use legitimate submission platforms where curators review music. We cannot promise placement, and we never pay for playlist spots that break platform rules.
Yes. We run ticket campaigns by show and market. See our entertainment marketing page for venue and event work.
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